The days of interacting with AI without ads are slowly drawing to a close. OpenAI, the creator of ChatGPT, has announced that they have been exploring and testing ad placements in its popular AI chat platform. The planned roll-out is part of their plan to make AI “accessible to everyone through a free product and… Continue reading The AI Ad Revolution: OpenAI Announces Ads are Coming to ChatGPT
PHP is considered one of the top programming tools for website development, being used by over 73% of all web services. It is constantly being upgraded and improved, adapting to new web demands. If your website is running on a version of PHP lower than 8.0, then it is more than likely outdated and unsupported.… Continue reading Updating Your Website’s PHP – Why It’s Important
WA’s new Small Business Growth Grant covers a wide range of marketing strategies to help local businesses prosper and grow. This applies to many of Daisy Digital’s services, including website design, search engine optimisation (SEO) and content creation—steering your business towards online success. Businesses can be allocated up to $10k to co-fund the cost of… Continue reading Marketing Services and WA’s Small Business Growth Grant
By March 2024, all websites utilising Google Advertising Products are required to transition to Google Consent Mode v2. Here’s our breakdown of how this change will affect your website. What is Consent Mode v2? Consent Mode is a feature that is designed to provide privacy to your website visitors. In 2020, it was first launched… Continue reading Google Consent Mode v2: Key Details You Should Know
As the year draws to a close, we reflect on the significant journey the Daisy Digital team has undertaken in 2023. It’s been a year marked by dynamic shifts in the marketing landscape and tremendous growth for our agency. Below we will explore the myriad events and developments that have shaped both our story and… Continue reading Daisy Digital’s Year in Review: A Look Back at 2023’s Digital Marketing Triumphs
In a rapidly evolving digital landscape, partnerships and collaborations between tech giants have the potential to reshape the industry. Recent reports from March suggested that Samsung was considering integrating Bing AI, powered by ChatGPT, into its ecosystem. This potential move would have significant implications for Google, the dominant player in the search engine market. Whilst… Continue reading Advancements in AI Could Change Your Search Behaviour
Google Trends is a free online tool provided by Google that allows users to analyse the popularity of search queries across various regions and languages. Since launching in 2006 Google Trends has become a valuable resource for marketers, businesses, and researchers to gather insights into consumer behaviour and trends. Using Google Trends, you can compare… Continue reading Competitive Marketing Strategies with Google Trends Analysis
We are thrilled to announce that Breast Cancer Care WA, a local not-for-profit support group that provides help to women and men affected by breast cancer, as well as their partners and families, has selected Daisy Digital as their search partner. The announcement comes during an important time of the year, October, which is Australia’s… Continue reading Breast Cancer Care WA Team Up With Daisy Digital
Google has just announced that they are offering a new range of flexible online courses designed to help those looking to get into the technology industry to fast-track their skills at their own pace. The online training programs – run through the learning platform Coursera are titled ‘Grow with Google’. They are designed to allow… Continue reading New Marketing Courses Made Available by Google
The iOS 14 Apple Privacy update is going to have a big impact on Facebook Ads. From now on, businesses who are actively running advertisements on Facebook or who plan on doing so, will need to take steps to ensure ads run smoothly, optimise effectively and tracking continues to be executed efficiently. What is the… Continue reading The New iOS 14 Apple Privacy Update and How it Affects Facebook Ads
