SEO
What to Look for in an SEO Company
Good SEO is pivotal in having your business rank high on Google. We have compiled a list of what to look for in an SEO
May 16, 2022
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Google Analytics
The End of Universal Analytics
Since its launch in November 2005, Google Analytics has been helping businesses of all kinds and sizes to efficiently track the number of users into
March 25, 2022
SEO
The Importance of a Disavow File
2022 is officially here and there is no better feeling than starting the new year strong with clearing out all of the toxic and low-quality
January 14, 2022
SEO
Google Announces Updates to Google My Business
Google My Business (GMB) is an incredible tool for businesses, clients and everyday people, but you may not fully understand what it is, what it
November 9, 2021
Digital Marketing
Introducing Daisy Digital
Say Hello to Daisy Digital Since 2000 Searchsmart has been a highly successful Digital Marketing Agency, focusing predominantly on Search Engine placement through Google Ads
September 13, 2021
Google Ads
Google is Phasing Out Expanded Text Ads: Everything You Need to Know
On August 31 2021 Google announced that Expanded Text Ads (ETAs) would be phased out. From July 2022 Responsive Search Ads will be the
September 9, 2021
Digital Marketing
The New iOS 14 Apple Privacy Update and How it Affects Facebook Ads
The iOS 14 Apple Privacy update is going to have a big impact on Facebook Ads. From now on, businesses who are actively running advertisements
April 27, 2021
SEO
Is Your Website Ready For Google’s Page Experience Update?
If you have been using an SEO strategy for your website or plan on implementing one, there is a major update coming to Google’s algorithm
April 8, 2021
Digital Marketing
Increasing Your Website’s Visibility With FAQs
When undertaking an SEO strategy, many people don’t realise the power of utilising an FAQ page within their website, which can make you miss out
February 15, 2021
SEO
SEO Essentials: Google My Business
We love to help businesses of all sizes. Whether it’s boosting your search engine ranking, increasing ad conversions or delivering a fully optimised website, we
November 17, 2020
Google Ads
Google to Rollout Free Shopping Ads Worldwide
After a well-received response from users and merchants in the US offering free Shopping Ads, Google has announced to go global with its strategy in
October 6, 2020
Case Studies
Canopies WA SEO & Google Ads Case Study
Our client Canopies WA supply and install high quality fibreglass 4×4 ute canopies and accessories right here in Perth. They recognise the importance of digital
March 24, 2020
Digital Marketing
Move Your Business Catalyst Website With Ease
If you are a Business Catalyst customer you would most probably have been informed by now that Adobe will stop hosting existing sites on Business
June 21, 2018
Cyber Security
Are You Drowning In Passwords?
Ever since the Internet was introduced to the public in the ’90s, users around the world have faced the “password problem.” With a growing number
June 5, 2018
Cyber Security
Hacks Are On The Rise In Australia
All Business Owners now have to start educating themselves about security risks and data protection. There are so many elements to the overall topic of
June 5, 2018
Video Marketing
Searchsmart Wins Google Premier Partner Award For Video Innovation
Searchsmart beats Google Premier Partner agencies across Australia and New Zealand to win coveted video innovation award. Google understands that it takes foresight, innovation, and
August 23, 2017
Google Ads
Driving Successful Search Campaigns And How You Can Tell It’s Working
It’s no secret that online advertising campaigns play a critical role in fueling the sales cycle for many B2B and B2C businesses. With so many
November 24, 2016
Google Ads
Google Announces 4 Big Google Ads Enhancements at the Google Summit 2016
Rather than announcing major Google Ads algorithm changes that send us digital marketers scurrying around madly to ensure our clients websites don’t get affected, Google
June 2, 2016
Google Ads
Google To Stop Showing Ads On Right Side Of Desktop Search Results
Google have confirmed that search results pages on desktop will no longer show text ads in the right sidebar. Instead, as many as four text
February 23, 2016
SEO
“Mobile Friendly” Websites to Rank Better in Google’s Mobile Search
You may or may not have already heard the news….. Google have recently announced it is “making significant changes” to its search algorithm for ranking
April 23, 2015
